Mumbai, March 3, 2006: The numero uno event of Indian television- Vatika Hair Oil STAR Parivaar Awards, is now back in its 4th glorious year. Dominating the Hindi general entertainment category till date, the event remains televisions‘ biggest and most watched show!

Once again it invites viewers to vote for their best & favorite characters from the Star Parivaar. To vote all one has to do is SMS ‘Award‘ to 7827. Or, just log on to www.indya.com <http://www.indya.com/> to register their votes.

There is also a separate mechanism especially for the ever-popular Jodi category, wherein you can choose your favorite on-screen Jodi via televoting:

Just dial 1904-424-3333 and then dial the option number of your favourite Jodi.

01 - Sumit & Kumkum

02 - Bajaj & Prerna

03 - Kavya & Anjali

04 - Kashish & Tushar

05 - Karan & Nandini

06- Tulsi & Mihir

So if you would like to choose Bajaj & Prerna as your favourite Jodi just dial 1904-424-3333-02 or if you would like to choose Tulsi & Mihir then just dial 1904-424-3333-06.

NOTE: The voting lines are open from March 4th, Sat, 7.00 pm till March
20th, Mon - 12.00 midnight.

Bringing to life the concept of a perfect parivaar on screen every year - this year the entire event is conceptualized against the backdrop & theme of a ‘Shaadi‘. Being the biggest property on STAR PLUS- Vatika Hair Oil STAR Parivaar Awards 2006, will bring together the entire television industry under one roof , as it will cheer & laud on the performances of their co-stars & colleagues.

Prominently known for its uniqueness, the concept of the award is to acknowledge not just the actor, but more so the "character". This award thus measures the popularity the actors bring to the character. This year there are 27 categories in which the awards will be given for.

So one can choose your favorite television characters and tell them how much you love watching them every day of the week starting from -dada-dadi, nana-nani, beta-beti, pita-maa, devar-bhabhi, devrani-jethani.or several other categories. Also, do look out for new entrants as you watch the hot, happening and well known categories of - Fav Jodi, Fav Nani, Fav Devar, Fav
Sasur, Favourite Bahu.

Exhilarated about events‘ success & popularity, reasoned, Mr. Deepak Segal, Executive Vice President, Content & Communication, STAR India says, "Television actors today have become household names and have a huge fan following in every family. Some of these characters have a great influence and are looked upon as role models. By way of these awards, we aim to give a good platform to all our viewers in presenting their say, as they vote for their favorite characters. The growing popularity of the event has added more to the confidence levels of these actors and pushed the people from television industry in producing and delivering more & more good work."

So stay tuned to cast your vote as you can choose your favorite Jodi.

Watch the line-up of celebrations as the festivities catch-on with the nominations of your favorite stars on March 4th at the Nomination Party - Aa Taiyaar Hoja, followed on with Gharati vs Baraati on March 11th, Sabse Bada Fan on March 18th & 24th, Baraat on April 1st and the Main Event- Vatika Hair Oil STAR Parivaar Awards 2006 on April 2nd only on Star Plus!