MUMBAI: BIG 92.7 FM, India?s No. 1 FM Station, in keeping with the Vibe of the City, is all geared up to celebrate Holi, the country?s festival of colors with lots of exciting on- air & off-air initiatives planned for its listeners across its Stations.

Celebrations on this colorful festival in the Mumbai Station have already begun with interesting on-air content & programming planned around this festival, which is symbolic of fun & frolic, naughty pranks and the urge to involve all those who especially want to resist playing with color. The Station will see the festival coming full circle with none other than comedy king Raju Shrivastav tickling your funny bone on ?Raju ke Rangeen Pangey? as he gets mischievous and pulls a prank on all his near & dear ones on the ?BIG Chai?. He will also be inviting listeners? to become his on-air Pangeshkar and escalate the celebrations on-air filled with humor and laughter. Through the week, BIG 92.7 FM will be taking interactivity to higher level by inviting listeners? to give us ?Holi Pe Panga Leney Ke Tareeke?

BIG 92.7 FM Mumbai kick-started its colorful week by flagging off with the color pink followed by silver, yellow, green, purple and ?choose your favorite color? on the day of Holi. BIG 92.7 FM will also be drenching themselves in colors with the RJs in our very own ?Holi Ki Toli?. Each of these colorful days will see innovative on-air content planned around the day?s color like find the missing colors (songs with color words beeped) and the lucky winner will get the opportunity to play with their favorite RJ on ?Holi Ki Toli?. BIG 92.7 FM will be giving listeners? a glimpse of the colors that could be associated with Bollywood and cricket celebrities, celebrities favourite colors, on-air interview of color therapist, special preparations for the festival in restaurants/ thandai suppliers / special clothes. There will also be listener interactions based on what?s going to be in demand this season, celebrities ke Pangey Ke Tareeke/ bhang stories, tips on getting rid of the colors, hottest celebrity Holi parties etc. BIG 92.7 FM will also giving listeners outdoor broadcast of the burning of Holika on-air clubbed with exciting content around good over evil!

BIG 92.7 FM, Delhi?s only 100 chartbuster station will be offering listeners ?Rang Achchey Hain?, as part of its on-air celebration. This on-air contest will be inviting listeners on March 21st & 22nd and encourage people to just drench themselves and ENJOY COLOR thoroughly without any inhibitions?spoil your clothes & shoes! To take part in this interactive contest, listeners? will have to answer a simple 100 chartbuster based questions and the winner gets to walk away with exciting shopping vouchers!

In Kanpur, listeners will get to relish a 3 day marathon with the ?BIG Holi Laugh-a-thon? with none other than Raju Shrivastav and his inimitable brand of humor. Interactive contests have also been planned asking listeners to match their wits with Raju Shrivastav and call up with their own jokes and win prizes every hour. Celebrities will be taken on air to wish Holi to listeners.

A BIG Holi Party for the listeners would also be organized where non stop music will be played by a celebrity DJ.

BIG 92.7 FM Indore will be observing a ?Dry Holi? and talk about an eco-friendly Holi. Its RJs will be roaming the streets of the city playing Holi with listeners and distribute Gulaal

BIG 92.7 FM Bangalore and its RJs will talk about the significance of colors in the morning Breakfast show while popular RJ. RJ Rohith joins the city Holi parties to give live updates.

In Kolkata, popular comedians Kharaj Mukherjee and Kanchan Mullick would be visiting the studio along with RJ Koushik to screen the jokes and finally plugging on air how these jokes changed the colors of their life. The best jokes get featured on all shows with celebrity comments and the winners splatter out the colors of Holi at a glittering party at Aquatica Water Park on Holi.

In Hyderabad, the Station is planning to host a Kolkata ?BIG Holi Party? for 100 listeners followed by a lot of on ground contests for listeners to be played

In Chandigarh, BIG 92.7 FM will be hosting a non stop ?Rain dance party?. There will be experts and astrologers on-air talking about the importance of colors in one?s lives. Listeners will also the opportunity to win beauty treatment packages for the after effects of the skin post Holi

Commenting on this occasion, Mr. Manav Dhanda, Vice President ? Programming, BIG 92.7FM said, ?Holi is a time for celebration and BIG 92.7 FM is riding high on its colorful airwaves across Stations. We are offering listeners a rendezvous with color combined with great on-air content & off-air offerings. We are confident of providing listeners a great time through the innovative packaging of our content around the pegs of color, humor, laughter and much more??

MUMBAI: In celebrating the festival of colours, IBN7 has lined up an array of special programming that is sure to make Holi all the more vibrant! From hilarious comedy shows, a Holi-theme film song special to a ‘Zindagi Live‘ special with Sunidhi Chauhan, IBN7‘s exciting Holi festivities will extend over two days beginning on Holika Dahan (March 21) and continuing throughout the day on Holi (March 22):

• ‘Holi ki Goli‘ (March 21, 7:30 pm; repeats March 22, 8:30 am): The half-hour comedy show will feature the famous comic duo from Pakistan, Ali Hasan & Irfan Malik, who promise to leave the viewers rolling on the floor with their hilarious jokes, satirical takes on life and gigs!
• ‘Holi Khelen Raghubeera‘ (March 21, 9:30 pm; repeats March 22, 7:30 pm): The show, hosted by Richa Anirudh, will feature the best Holi songs from Bollywood. The songs are interspersed with interesting anchor bits that not only link one song to the other, but also toss snippets related to the sequence of the songs.
• ‘Big News - Holi Special‘ (March 21, 10 pm): IBN7‘s daily 10 pm news bulletin takes on the festival of colours and brings viewers stories on Holi from around the country.
• ‘Har Rang Kuch Kahta Hai‘ (March 22, 7 am; repeats 12 pm): a unique one hour special astrology show that will highlight the importance and impact of different colours in one‘s life. Yellow signifies brightness and vibrancy, red connotes passion and intensity To know more about how the colours around you could impact your mood and determine your future, catch this amazing Holi special!
• ‘Bura Na Mano Holi Hai!‘ (March 22, 1:30 pm; repeats 5:30 pm & 9:30 pm): The show is a pun on actors and politicians. It brings together scenes of celebrities from different contexts and puts them together to illustrate a funny controversy. It will showcase celebrities from politics, Bollywood, sports or page 3 and make witty topical conversations that will amuse everyone!
• ‘Zindagi Live‘ with Sunidhi Chauhan (March 22, 10 pm): In this special one-hour episode of IBN7‘s popular talk show meet Sunidhi Chauhan - the young and dynamic singer whose voice has left the entire country spellbound! Join her as she talks about her life and enthrals the crowd with some of her most popular songs!

With such a variety of programming, IBN7 viewers can look forward to a truly vivacious and colourful Holi beyond their gulaals and pitchkaaris!

"We at IBN7 made sure that the special programming for the Holi weekend is reflective of the festive atmosphere, i.e. it‘s fun and vibrant. The extensive line-up of shows will make for great family viewing!" Says, Ashutosh, Managing Editor, IBN7

MUMBAI: Holi ke rang Mirchi ke sang!!! To add more zing to the festival of colours Radio Mirchi 98.3 FM, India hottest radio station is all set to celebrate Holi in a unique style with its listeners.

Through its weeklong initiative Rang Se Rang Milao, Radio Mirchi will provide its listeners an opportunity to win ‘Holi Ka Samaan‘ by Radio Mirchi 98.3FM. To participate, listeners have to send their names and address to 58888 and register themselves. Mirchi RJ‘s will visit the randomly selected winner (not disclosed earlier) and play a fun-filled activity with the family members. To win the exciting Holi hamper, the family members will have to collect five things of the same colour, as informed by the RJ, within 30 seconds.

In a special segment ‘Holi Ke Phuarey‘, Delhi‘s favourite radio character ‘SUD‘, will encourage listeners to send in their jokes in a typical SUD style. The winner will feature with SUD all through the Holi week. In ‘Holi Ke Peeche Kya Hai‘ segment, RJ‘s will update the listeners on the various ways in which Holi is celebrated across the country

Apart from this, listeners can enjoy their favourite Holi tracks and know more about how their favourite stars like Kareena, Saif, Vivek Oberoi, Neil Nitin Mukesh are planning to celebrate Holi.

MUMBAI: The Lahore Badshahs rise in the Edelweiss 20s Challenge has been mercurial. The entire Badshahs machinery, starting with their stalwarts Inzamam, Saqlian & Azhar Mahmood to talented youngsters like Farhat, Nazir having been firing all cylinders, to make the Badshahs the most dominant team at the end of the first week of the highly competitive Edelweiss 20s Challenge. The Badshahs have already beaten both the finalists of the inaugural ICL 20s tournament comprehensively.

In the forthcoming league matches of the Edelweiss 20s Challenge, the Badshahs take on the Mumbai Champs (21st March), Delhi Giants (23rd March), Kolkata Tigers (26th March) & the 2nd new team in this edition, Ahmedabad Rockets (30th March). The big question is ? DO ANY OF THESE TEAMS HAVE IT IN THEM TO STOP THE IMPRESSIVE BADSHAHS???

Mumbai Champs: The Champs who are yet to register a win so far, face the toughest challenge on 21st March when they take on the Badshahs. Some how if their talented batsmen including the likes of Jadhav, Patil & Powar translate their talent into performance on the field, then one can expect the Champs to push the Badshahs on the back-foot with their impressive bowling line up led by Kasprowicz, Best & Van-Der- Wath

MUMBAI: With the come back of Rucha aka Suhana Gujrati and Bhanujeet aka Nihal Sudan in the UTV produced afternoon soap ?Bhabhi? telecast on Star Plus. Once again the story has geared up. Despite all the hurdle and obstacles the Thakral & Chopra families are facing. The episode to be telecast on Thursday Mar 20 at 1 pm?it?s the festival of colours of life Holi but Suhana?s relationship with her husband Dev is going through very tense moments and her brother-in-law Rishab is absconding?the last straw is the strings of bad omen is the falling of the auspicious Holi thali by Rishab?s wife ?Shikha? drop.

Meanwhile Rishab goes to meet his love Roma, where Roma?s family the Chopra parivaar are celebrating Holi, are agitated with his presence and beat him up. Gyrating around this crisis, the families still celebrate the festival with a lot of zeal and enthusiasm?Catch all this action, drama, fun and join the Thakral parivaar and the Chopra parivaar on 20 March 2008 at 1: 30 p.m. on Star Plus as they celebrate the festive season of Holi ?