MUMBAI: The launch episode of Get Gorgeous 5 was just the tip of the iceberg; the competition is getting tougher with each passing week. In week 2, the contestants realize that the road to getting Gorgeous is quite a daunting task, as they fail to impress the judges with their fitness photoshoot. As the judges express their disappointment with the girls, Gauhar Khan and Diandra Soares are revealed as the ?MENTORS? to groom the contestants.

And if that was not enough? All hell breaks lose during their first ramp walk, as the jury makes it very clear that the contestants need to pull up their socks if they wish to win the title. Will the girls get bogged down by these harsh comments? Or will they put their best foot forward and challenge the jury?

The 2nd episode has surprises galore for the beauties, as they face their first elimination, a bikini shoot and a title for the best photograph. Who will mesmerize the jury with her killer looks and take away the tile for best picture.? Who has the perfect mix of grace, beauty and determination to overcome the pressure and survive till the end?

To find out who wins the jury?s heart and who gets eliminated this week, tune in on Friday, May 23rd at 7:30 pm to be a part of all the drama & action? only on Channel [v].

MUMBAI: INX Media?s flagship channel, mega Hindi GEC 9X, today unveiled a unique, powerful logo for its forthcoming epic drama Mahabharata.Created by INX Media?s in-house design studio, the logo captures the essence of the dramatic excitement, realism and huge scale of Mahabharata on 9X.

The creative brief for the logo was for it to stand head and shoulders above the crowd and embody the power and grandeur of the greatest story ever told. The stylized way that the metal has been cast in the form of letters which are sharp and edgy, depicts the concept of weapons and armour from the epic, while the circular illuminated form above all represents the ultimate Sudarshan Chakra of Lord Krishna.

The stroke of the letters and the play of light on them reflect dynamism and the roller-coaster ride of relationships, power, politics, emotions and values that makes the Mahabharata a story for all time and all generations.

Commenting on the logo, Indrani Mukerjea, Founder & CEO, INX Media Pvt. Ltd. said, ?We chose this logo from a number of others that had been created because it had strength and appeal for today and at the same time felt as if it could really have existed thousands of years ago. We believe this logo will do justice to the greatest Indian drama, which we hope to launch by 15th of August as a gift of epic proportions to viewers in India and globally.?

The Mahabharata on 9X will feature the biggest stars of Indian entertainment, and is one of the most keenly awaited shows this year.

MUMBAI: Companies, communities and enterprising individuals around the world have until Saturday 31 May to enter projects and small businesses that have shown enterprise and innovation into the global competition World Challenge 08.

BBC World News has teamed up with Newsweek and Shell for the fourth World Challenge, to identify and reward people and groups that bring economic and social benefits to their local communities.

Last year a record 942 nominations were received from 99 countries worldwide. Winning project T?ikapapa ? a Peruvian project set up to bridge the gap between Andean farmers and the potato market ? was presented with a US$20,000 grant from Shell to further develop their initiative.

This year each nomination must fall under one of the following categories: Community Welfare and Enterprise; Health and Education; Sustainable Farming; Energy; Water and Environment.

Nominations must be submitted through the new look World Challenge 08 website at www.theworldchallenge.co.uk. A panel of judges will then shortlist the entries down to the 12 best examples of community-based projects or businesses.

BBC World News will then produce six 30-minute programmes profiling the 12 finalists showing how their projects and businesses are changing lives. These programmes will be broadcast to the channel?s global audience in October and November 2008, and the channel?s viewers will be invited to vote online for their favourite project or business.

Newsweek will mirror the programmes? content in a six-part series of advertorials on the 12 nominees, aimed at driving its readers to the online voting site. The campaign will reach one million weekly readers across Europe, Middle East, Africa, Asia and Latin America.

The winners of World Challenge 08 will be announced at an awards ceremony in The Hague in December 2008 with the ceremony shown on BBC World News and detailed in Newsweek in the same month.

MUMBAI: They are both phenomenal talents. They are both would-be superstars. But which American Idol finalist ? David Archuleta or David Cook ? will be crowned the winner? Be among the first to find out when Star World brings you the Season Finale LIVE on Thursday, 22 May at 8 pm.

Held at LA?s famed Nokia Theater, the two-hour finale is expected to produce one of the closest results in Idol?s seven-year history. In one corner is David Archuleta, the teen prodigy whose moving semifinal rendition of John Lennon?s ?Imagine? set a benchmark for the rest of the season.

He will be competing for the title against David Cook, a rocker whose soulful reworking of Mariah Carey?s ?Always Be My Baby? and Michael Jackson?s ?Billie Jean? earned raves from the Idol judges and turned the 25-year-old into the competition?s frontrunner.

While Archuleta and Cook go head to head, fans can also look forward to seeing this year?s Top 12 reunite for the last time. Before America?s votes are revealed, the two-hour celebration will also feature special performances and surprise guests.

Who will strike a chord with viewers? Which finalist ? David Archuleta or David Cook ? will be in tune with American tastes? Be among the first to find out who is pop?s newest superstar as Star World brings you the LIVE telecast of the American Idol Season Finale on Thursday 22 May at 8 pm.

MUMBAI: Now a show for men to de-code their fashion queries

Not sure what‘s in and what‘s out? Worry no more. As NDTV Good Times brings its viewers a brand new show titled ‘Cracking The Code‘, hosted by the suave, sexy and ultra-stylish Sameer Soni.

Sponsored by Reid & Taylor, a renowned brand of clothing, Cracking The Code will answer every man‘s sartorial queries - from power dressing to business wear, weekend dressing and ceremonial wear. Meet India‘s top fashion gurus like Ashish Soni, Arjun Khanna and Ravi Bajaj to name a few who offer tips on the dos and don‘ts of fashion. Not only that ? receive expert advice from fashion editors, sound bytes from corporate head honchos and your favorite celebrities.

This six part mini series will premiere on 23rd May 2008 at 9:00 pm airing every Friday. The show has been conceptualized and developed keeping in mind the audience - a global, urban Indian who has never been more ready than now, to live it up!

So, here‘s your chance to know anything you want to, about the male wardrobe. Watch Cracking the Code, every Friday, at 9.00 pm only on NDTV Good Times.

MUMBAI: Even as Yash Raj Films goes from strength to strength garnering accolades and affection from audiences around the world, the new kid on the Yash Raj block is making big strides as well. YRF Ad Cell, the specialty in-house advertising division of Yash Raj Films, won the prestigious RAPA award for "Campaign of the Year" on TV (The S.S. Oberoi Trophy) for the Dish TV campaign featuring Shah Rukh Khan. The ad was directed by Arjun Sablok. This was the fourth RAPA for Arjun at YRF Ad Cell, the earlier three for Dabur Hajmola, Dabur Chyawanprash and the Dhoom music video with Tata Young.

Clearly, when it comes to the business of moving images, whether they be on the big screen or small, entertainment , advertising or both, Yash Raj Films continues to set the benchmarks for creativity.