TVS Motor celebrates spirit of tennis with Wimbledon collection
MUMBAI: TVS Motor is celebrating the spirit of tennis in India with its Wimbledon Scooty Pep+ Collection - ‘Wimbledon Classic‘ and ‘Wimbledon Compete‘, which are available in TVS dealerships.
This coincides with the first round of Wimbledon beginning 23 June 2008. While ‘Wimbledon Classic‘ is a rendition of the Wimbledon colours, pristine white with purple and green flow-strokes, Wimbledon Compete is a red bike with graffiti art that looks to capture the excitement of tennis.
These two scooters, which are inspired by contemporary, classic and sporty imagery of the Spirit of Wimbledon‘ have been brought out as part of TVS‘ one year agreement with the All England Lawn Tennis Club (AELTC), as an official licensee for Wimbledon Tournaments.
TVS Motor GM, marketing S Srinivas says, "A growing trend of sports and fitness consciousness amongst young girls is being reflected in fashion trends today. Young women tend to identify with tennis stars, who continue a long legacy of being style and fashion icons as well.
" To this end, we have launched the limited edition Wimbledon Collection as a tribute to women with sporty attitude. Buyers of the ‘Wimbledon Classic‘ and ‘Wimbledon Compete‘ will get a complementary Scooty-Wimbledon sweatshirt and a sporty sling bag. Being a limited edition, the Wimbledon collection comprising of 10,000 scooters only, will retail at a premium of Rs.1599 over regular colours".
Scooty Pep+ is a two-wheeler brand for young girls. Each colour in its repertoire allows the girl to express her unique style and personality. Girls can choose from Perky Pink, or Mystic Mauve or from our range of 99 colours that are customised just for them.