• Zee Studio makes a countrywide footprint with its film club,Shut Up and Watch

    Submitted by ITV Production on Apr 16, 2009

    MUMBAI: Zee Studio?s recently introduced film club, Shut Up and Watch (SAW) is all set to make a countrywide footprint with its latest set of free movie screenings for cinema buffs across 6 major metros.

    The film club marked its beginning on 6th February at the Oxford Bookstore in Mumbai with an inaugural screening of the critically-acclaimed Paris Je T?aime, followed it up with a screening of the classic Madame Bovary on 8th March, Women?s Day and this month, will be screening Motorcycle Diaries across Oxford Bookstore outlets in Mumbai, Bangalore, Delhi, Chennai, Kolkata and Bhubaneshwar. To add to the delight element, all viewers attending the screening will receive movie DVDs as gifts from Zee Studio and can avail a 10% discount on Che Guevara?s book ?Motorcycle Diaries? on which the film is based.

    The channel has been steadily strengthening its connect with viewers through the film club. Sujay Kutty, Business Head, Zee Studio said, ?When we launched Shut Up and Watch (SAW), our aim was to give our viewers a real, on-ground experience of the brand. We look at the movie club as a platform for celebrating quality cinema and leaving the audience with a memorable Zee Studio experience. The response to the movie screenings in Mumbai has been overwhelming over the past 2 months, motivating us further to take the club across other parts of the country. Month after month, the club will continue to bring remarkable film experiences to the audience.?

    Zee Studio has partnered with Oxford Bookstore with the purpose of connecting with the right segment of the target audience. Patrons visiting such places are the kind of viewers who appreciate quality English cinema. Mou Sen Mukherjee, the official spokesperson, Oxford Bookstore said, ?Oxford Bookstore is much more than a bookstore. While books are our core merchandise, we also have a solid Audio-visual section. Thus, this tie-up with Zee Studio to screen quality cinema gives us the opportunity to make people aware of our AV section and gift our readers some quality time over some relaxed movie-watching. The film club screenings have evoked a very good response amongst our customers. We are happy to have partnered with Zee Studio for the film club?

    Zee Studio will screen Motorcycle Diaries in Bangalore Chennai and Bhubaneshwar on 17th April, in Delhi and Mumbai on 24th April and in Kolkata on 28th April. Interested viewers can log into Zee Studio?s official website, www.zeedio.tv to get the latest updates on the movie screenings.

  • Jaago Re! Kids On AMUL Voice of India Mummy ke superstars

    Submitted by ITV Production on Apr 16, 2009

    MUMBAI: Kids are the future of India?they are aware, alert and responsible. With the general elections round the corner, the kids of Amul Voice of India Mummy ke Superstars render a musical appeal to the viewers to cast their VOTE to bring in good governance. The theme for this week is Jaago Re. Catch the kids sing songs

    in their innocent voices to awaken the nation and urge the citizens to vote only on Amul Voice of India Mummy Ke Superstars on Saturday, April 18 @ 9pm only on STAR plus.

    In this week?s episode, each mummy manager has selected a song for her child that is best suited to the theme of Jaago Re. They pay a musical tribute to the martyrs of our country through their renditions on songs like Vande Mataram, I Love My India, Aye Mere Watan Ke Logon, Rang De Basanti and many more. The judges were moved and touched by these little superstars so much that they couldn?t stop raving about their performances.

    The performances of Bhavini and Aditya got standing ovations from the jury- the ace music composer duo Vishal - Shekhar & noted playback and classical singer Shubha Mudgal. Vishal was emotionally moved by Bhavini?s soulful performance of Aye Mere Watan ke Logon. He thanked her for reminding India about the sacrifices our brave soldiers have made for our country.

    Mummy Managers are not leaving any stone unturned to ensure that their kids give a good performance - right from the song selection, to the way her kid dresses up during the performance - mummy managers are deciding and supervising it all. Their efforts aren?t wasted as they are all complimented by the esteemed jury and acknowledge all the valuable advice the kids get by the jury since it helps them to improve with every song. Week on week, the participants are just getting better, confident and have shed all their inhibitions.

    Join the kids in saluting the spirit of our country this week on Amul Voice of India, Mummy ke Superstars on Saturday, April 18 @ 9pm only on STAR Plus.

    The Amul Voice of India team has scouted the mother-child pairs from across many cities in India. They are Aditya Vijay Bhandari (Varanasi), P. Bhavini (Bhopal), Soham Himanshubhai Naik (Navsari), Yash Bharatkumar Shah (Baroda), Sayali Kishor Kambli (Mumbai), Swastika Bandyopadhyay (Mumbai), Akash Prakash Jagdhane (Mumbai), Trishita Maitra (Satna), Shivish Soni (New Delhi), Vaishnavi Tyagi (New Delhi) and Kritika Kukreti (New Delhi).

    Produced by SOL, Amul STAR Voice of India ? Mummy Ke Superstars, not only continues to celebrate a child?s intrinsic talent on a nationwide platform, but viewers will enjoy a special theme and famous celebrity

    judges on every episode of Amul STAR Voice of India.

  • Kings XI Punjab touches local South African community at mig33 live chat event

    Submitted by ITV Production on Apr 16, 2009

    MUMBAI: Kings XI Punjab (KXIP) players, Brett Lee, Sreesanth, Kumar Sangakkara and Ranadeb Bose together with club co-owner, Preity Zinta, connected with fans from around the world and young previously disadvantaged South African cricket players during an event yesterday in Cape Town, South Africa which launched the club‘s mobile fan club with mig33, the leading global mobile community. The partnership will give KXIP fans the chance to engage directly with each other and KXIP players all via mobile phone.

    The event took place in the Nyanga Cricket Stadium in Nyanga Township, just outside Cape Town in South Africa. As one of the oldest townships in the area this community is racked by poverty and has little access to sporting facilities. Over fifty young players from two local schools received the opportunity of a life time when they took on KXIP players in the nets. The KXIP players coached each player giving each youngster the chance to show off their batting and bowling skills. The players also fielded questions from the young cricketers who were eager to question their heroes about the Indian Premier League and cricket in general. Based on these questions a young player was selected by the team to walk with their captain for toss during their inaugural match against the Delhi Daredevils on Sunday.

    At the stadium the KXIP players as well as Preity Zinta engaged in a live chat in the mig33 Cricket FanZone. After joining the mobile fan club, KXIP fans can "watch" matches live with other fans on their mobile phones in dedicated chat rooms complete with live ball-by-ball commentary, receive important news updates from the team, meet new friends and buy official KXIP virtual merchandise in the mig33 content store. Members also get access to the KXIP Chat Stadium and chat live with their cricket heroes.

    During the live chat Preity Zinta fielded a range of questions from who she considers her best player to whether she would ever make a movie about cricket. Commenting on her experience Preity Zinta says "It was amazing to connect with so many fans from around the world and be so close to them while sitting in South Africa. I hope that our fans will use this platform to ignite passion and support the team during the IPL. I look forward to this association with mig33 and to engaging in future chats with our fans."

    Kings XI Punjab fans in India can sign up to the Cricket FanZone by sending "KXIP" to 57575 or by downloading mig33 directly from their phone‘s browser (m.mig33.com/kxip). mig33 works on over 2,000 different mobile phone models.

  • UTVi's The Autocar Show completes 50 episodes

    Submitted by ITV Production on Apr 16, 2009

    MUMBAI: Celebrations Galore! UTVi‘s The Autocar Show completes 50 weeks on air this week! The 50th episode is a summation of the great run the show has had so far. Renuka Kirpalani, Editor, The Autocar Show, kick starts the show with a hot exclusive; first look at the not-yet-launched-in-India, Honda‘s all new Jazz! So don‘t forget to tune into the Autocar Show on UTVi, Tuesdays, 10.30 pm.

    Renuka will also look back in the rear-view mirror and revisit all the ‘exclusives‘ that the show has put out so far, Honda Accord, Toyota Corolla

    , New Honda City, Volkswagen Jetta, Fiat Linea and other hotties that have hit the road last year! The Autocar Show will revisit some of the fun stories that it did in the last one year on this celebratory episode. From Narain Karthikeyan burning rubber in search of the ‘Driver‘s car of the Year‘, to team Autocar getting down and dirty in the monsoons creating and celebrating their own ‘Slush Olympics‘! From Kartikeya Singhee‘s epic ‘Mustang Maharajas‘ journey, to Renuka Kirpalani‘s ‘boat ride‘. It was some hard work and a lot of fun for The Autocar Show! And finally in its signature customary style The Autocar team wrap up the show with some ‘behind-the-scenes action?that‘s guaranteed to bring a smile on your face!

    The Autocar team truly believes that ‘with fun comes responsibility‘. They have also initiated their Road Safety Campaign by asking people to belt up. It is also supplementing this initiative with a very cool contest. All one has to do is to answer this very simple question: Who invented the 3 point safety belt? The answers could be sent through E-mail to <autocar@utvi.com> or SMS <AUTO space YOUR ANSWER to 59995>. The winner gets to ‘own‘ a chauffeur driven uber cool Volvo XC90 over one weekend! The urbane Volvo XC90 won the North American Car of the Year award and Motor Trend magazine‘s Sport/Utility of the Year for 2003.

  • India Fights Back with MySpace and Priya Dutt

    Submitted by ITV Production on Apr 15, 2009

    MUMBAI: Ahead of the General Elections, MySpace, the premier social portal is giving the Indian youth a platform to voice the issues that concern them through its initiative- ?India Fights Back?. This April, MySpace ?India Fights Back? has associated with eminent youth leader Priya Dutt on http://www.myspace.com/indiafightsback to raise awareness amongst the youth about the difference that each vote makes to the bigger picture.

    Launched in late 2008, MySpace ?India Fights Back? has continually facilitated freedom of expression and aspires to steadily create a movement that brings about a positive change amongst the youth. Known for being technology savvy, it is Priya Dutt?s endeavour to use this medium to trigger the need for a better India amongst the youth and educate them about the importance of voting!

    Ms. Dutt will interface with the youth on MySpace ‘India Fights Back‘ using photos, audio, text & even video blogs on http://www.myspace.com/indiafightsback . As in a true democracy, the youth would also be able to present and discuss their perceptions with Ms. Dutt about various social issues that need urgent consideration.

    Speaking about her association with MySpace ?India Fights Back?, Priya Dutt says, "The present general election is truly one of the most important milestones for India. With the country going through a radical change in the socio-political scenario, it is every citizen‘s duty and responsibility to choose, and choose well, for the country. In the present times, India needs a leader who will not only be able to guide us into the future but also strongly sustain development processes. Through my blog on MySpace India Fights Back, I hope to communicate this directly with the generation that will take India into the next steps of progress. I also hope that through this medium I am able to make a difference to the opinions of the youth and that I would be able to gain a perspective into the pertinent issues affecting them."

    Commenting on the association, Hari V. Krishnan, Country Manager, MySpace India adds, ?MySpace India users have always been expressive, responsible and thoughtful. To help stimulate their potential, we are thrilled to have on board Priya Dutt. She represents the present and future of Indian politics and is a youth icon willing to engage in the democratic debate encouraged on MySpace. We look forward to working with her to spread her message on the need for youth to participate in the political process and influence change.?

    A sustained effort, MySpace ?India Fights Back? hopes to address more such socially relevant issues in the near future and engage users in making a difference in their own small way.

  • McDowell Signature Indian Derby 2009

    Submitted by ITV Production on Apr 14, 2009

    MUMBAI: With the tone of Bold & Beautiful - McDowell Signature Indian Derby 09 raised many eyebrows and standards of lifestyle. The event held on April 11th and 12th at the Mahalaxmi Race Course, witnessed the thorough-breds vying for top honors.

    The McDowell Signature Derby 09 saw Rocky S, Sarah Jane, Simran Kaur , Sophie Chowdary and other who‘s who of India single handedly responsible for placing this striking, defining, accessory back on the fashion map. While Mr. Ashok Capoor , Vice President , USL and Mr. Debashish Shyam, Business Head , USL proved to be the perfect host at the glam filled event.

    Antonios (S A De Sousa) trained by S.S.Shah was the winner of the McDowell Signature Indian trophy 2009. Antonios is owned by Mr J. K. Rattonsey, Mr Farouq K. Rattonsey rep. Hyperion Bloodstock Pvt Ltd & Mr Hoosain S. Nense .

    Apart from the races, breathtaking performances by International Ariel ballet and Salsa artistes had been introduced for the first time. Tribute performances for Beatles, Rolling Stone & Cliff Richard brought back the glory of their timeless music and charm.

    The metamorphism?s of the weekend left sensual after taste in the mouths of everyone present, and with a record prize purse of Rs 1.75 crores, for the first time in the Indian racing history McDowell?s Signature Indian Derby 2009 was one of its kind weekend which will be spoken of for a long time.

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