MUMBAI: Rediffusion - Y&R Public Relations has appointed Radha Roy as Head of Delhi & National Business Development. Radha comes in with 15 years of experience in the PR and Communications industry. Her last assignment was as an independent consultant and prior to that she was a partner at Genesis Burson-Marsteller - Delhi and Bangalore where she handled clients like Pepsico, Max New York Life etc. Before this she used to head advocacy at CRY.

Divya Radhakrishnan, President - Rediffusion - Y&R PR, ?Radha is a very accomplished PR strategist with expertise across sectors. With all her experience and back-ground I am confident that Radha will play an important part to drive the new vision our group has for the PR practice in the coming future.?

Radha Roy, Head - Delhi and New Business Development, Rediffusion - Y&R PR, ?I?m happy to get into the thick of things in an agency again. My clear focus over the next few months will be to expand the portfolio, bring in best practices and lead the best in class team.?

Rediffusion - Y&R Public Relations has healthy operations in Delhi with clients like Oracle, Airtel, Art D Nox, Revlon, Warner brothers, Grover wines etc.

MUMBAI: ZoOm, the destination for Bollywood glamour and style and Big Bazaar, the largest mart chain for latest and affordable fashion announced aspiring actor Vikas Verma who has passion for style along with Dimple Patel?Miss Photogenic? at Pantaloons Femina Miss India 2009 as the winners of ?India Ka Fashion Star?. The duo from Mumbai succeeded in proving their sense of fashion at the grand finale episode telecasted on Sunday, September 13, 9.30pm on ZoOm. For those who missed the winning moment the repeat telecast has been set for Tuesday, September 15, 2.30pm only on ZoOm.

Winners Vikas Verma and Dimple Patel will be featured with style icons Dhoni and the beautiful Asin as the New Face of Fashion for India ka Fashion Star for a whole year. And, that?s not all?they will get to shop for one year absolutely free at Fashion @Big Bazaar, the popular apparel and accessories outlet at Big Bazaar.

The finale episode showcased all the happenings with selected contestants from Mumbai, Bangalore, Hyderabad, Pune, Ahmedabad, Delhi and Kolkata as they captured the center stage to conquer the title of ?India ka Fashion Star?. The thorough training sessions and knowledgeable interactions truly paid off as they flaunted their personal style in three different attires with enthusiasm to impress the esteemed judges from the likes of sensational actor and fashion icon Asin, the elegant designer Shaina NC and ace photographer Dabboo Ratnani.

Also, present at the grand finale to entertain the audience was the singer that created a sensation with her debut song ?Mar Jaawan? in Fashion, Shruti Pathak along with Vikram Sathe- a laugh riot with his excellent punch lines and comic timings.

?India ka Fashion Star? began at all the fashion@big bazaar outlets in search of the new faces depicting the true fashion sense of India. The contest received an overwhelming response across the country, the amount of entries received for the show crossed 50,000 making the concept a big success. Zoom viewers got a chance to vote for their favorite contestants and make them win a chance of a lifetime to be featured with the handsome Dhoni and sensational Asin in the new Fashion@Big bazaar campaign and adding to that free shopping at the Big Bazaar outlet for the next one year.

MUMBAI: In yet another pioneering initiative, IDEA Cellular, one of the leading telecom operators in the country has launched a special compilation of Health Music, in association with the Indian Music Academy (IMA), titled the ?Walking Ragaas?. The music album is a collection of various Ragas and Vedic mantras which have been proved to be good for physical health of listeners.

In line with the IDEA brand campaign titled ?Walk When You Talk? based on the theme of Health & Fitness, the new music album consists of eight different tracks derived from the mantras of the Vedas. This music is considered good for vital physiological functions of the body, and overall physical health of listener, especially when heard while walking.

Morning walkers, music lovers, health conscious individuals, and all those who have always aspired to be in good health but are unable to indulge in a regular fitness regime, now have a musical route to fitness!

Launching the Health Music, Mr. Pradeep Shrivastava, Chief Marketing Officer, IDEA Cellular, said, ?Music is Universal and appeals to a wide range of audience. IDEA has a close association with music and is committed to the cause of music promotion amongst the Indian audience. The launch of Health Music, in association with the Indian Music Academy, is yet another initiative to connect with people in a manner that is acoustically exciting, and conveys the IDEA brand message of Health & Fitness. I am confident that this music will generate euphoria amongst listeners, and will gain popularity for its rich content that has the capability of enhancing physical health?.

According to Durga Jasraj, Spokesperson, Indian Music Academy, ?The music of this album that spans for about 45 minutes is being created especially for fitness enthusiasts. The first audio track of the album features a particular mantra from the Upanishads which improves the breathing in human beings. The subsequent tracks have been created keeping in mind the increased tempo of brisk walking along with other body functions. The tracks have been weaved in consultation with the fitness experts while maintaining proper synchronizations in tandem with the rhythm and harmonics.?

The new Music album from IDEA and IMA is a compilation of eight songs which are effective in stimulating the mind and body of listener. Celebrated composer Shaarangdev, has used rhythm and harmonies that match the rhythm and pace of the listener?s heartbeat during various stages of a walking regime, thus creating a holistic experience for those looking for something more from their exercise regime. Alongside these are chants and mantras that have been selected from the Upanishads specifically for their healing powers and have favourable effect on the human body, especially in curing various ailments

Besides the ?introductory song?, the CD also has tracks titled ?The Journey Begins?, ?Pulse?, ?Ideas in Harmony?, ?Divinity in Motion?, ?Cosmic Groove?, ?A Step Beyond? and ?Gravity?.

Songs from the ?Walking Raagas? can be downloaded by IDEA subscribers from the dialer tone multi modal number 56787. IDEA subscribers can also listen to the Music on Idea Music Station. The health music CD will be available soon at all leading music outlets across the country for just Rs. 180.

MUMBAI: The India Aviation Industry, merely two years back, was one which held great potential to attract investors and the biggest aviation companies of the world to woo India‘s aviation biggies. But the industry witnessed a drastic sprawl in past one year. Cut to present, things have drastically changed and the experts blame not only companies but also with the civil aviation ministry and their policies largely responsible for the situation.

As the aviation industry struggles to get back to the pace, NewsX examines the fading sunrise industry with a panel of experts in a special half hour programme called AVIATION GROUNDED!

At a time when the world is slashing it to support the meltdown hit aviation industry, AVIATION GROUNDED! will deep dive into the various aspects such as poor infrastructure, Airport Development Fee and increase in Airport charges. The programme will also highlight the impact of the stupendous increase in ATF charges from 220 rupees per ticket in 2004 to the current taxes of 1800-3000 rupees, proving that low cost travel in India just cannot survive.

Join a panel of experts which include Kapil Kaul, CEO, The Centre for Asia Pacific Aviation, Rajiv Pratap Rudy, Ex Civil Aviation Minister and Capt.
A.Ranganathan, Aviation safety Specialist, as they discuss the industry which got grounded before the take off.

To know more, tune in to AVIATION GROUNDED! Tonight at 8:30 PM only on NewsX.

MUMBAI: In its journey of empowering India through India First Campaign, Zee News has garnered the support of the ONGC Durand Cup Football Society, the oldest tournament of Indian Army in the country for the campaign. Conceptualized to live up to the vision of Mahatma Gandhi?s ?India of my dream?, India First is yet another endeavour from the Zee News stable to encourage and inspire millions of Indians to believe in themselves and pledge to work towards the betterment of the country.

To spread the message, Zee News organised a friendly match between the members of the Indian Army and select players from the teams playing in the tournament with the kids from NGO ?Prayas?. The channel also organised an oath taking ceremony and invited people to become partner in this endeavour.

More than a century old, the ONGC Durand Football Tournament is the most prestigious football tournament in the country and adds to the glory of the Indian Army. Zee News the country?s oldest News Channel, carry the similar legacy has pioneered the India First Campaign, which is unique initiative to unite the country.

Delighted with the association, a senior official from the ONGC Durand Football Tournament Society said, ?In the Durand Cup, people from all corners of the nation come together on the playing field with a common objective of scoring a goal. Zee News campaign ?India First? is aimed at achieving the single goal of unity, progress and prosperity of the nation. We are delighted to partner Zee News in its mission as this is an ideal set up in which both of us are working towards the single objective of India First.?

Subsequently, Zee News also conducted a signature campaign and encouraged people to pledge to make India first in all instances.

ONGC association with the Durand Cup has also been helping in promoting the spirit of sportsmanship in the country

Successfully running for over a month, the ?India First? campaign has also garnered support from noted personalities like Salman Khan, Prabhu Deva, Baichung Bhutia, Priyanka Chopra, Shahid Kapur, Suniel Shetty and many more.

MUMBAI: Keeping the momentum of blockbuster films going, Star Gold will screen Ghajini on 13 September at 1 pm in the ‘Dhamaka Premiere‘ slot.

The film is one among a series of specially chosen box-office hits to be featured in the slot.

Showcasing path breaking films, the Dhamaka Premiere slot aims at offering audiences a diverse variety of entertainment. With the premiere of Ghajini, Star Gold will showcase one of the biggest grosser of all times

The film‘s plot revolving around a man‘s journey through a series of polaroid photographs, permanent tattoos and a short-lived memory, the film boasts the performance of Aamir Khan and Asin among others.