MUMBAI: The innovations continue in the pay TV segment. This time it is at DTH provider Dish TV India. One of the pioneers in this ecosystem, has introduced a voice enabled search feature in its MyDishTV mobile app in addition to its already existing search features.

The company’s tech team has relied on Google’s advanced voice recognition tech and natural language processing functionality, promising a seamless and intuitive experience for users says a company press release. It responds to the home viewer’s voice, offering tremendous convenience.

The press release adds that “with the voice search, users can effortlessly navigate the application, accessing frequently used sections directly from the home page through simple voice commands. Subscribers will now be able to initiate a range of actions such as ‘recharge my account’ for convenient top-up or ‘change pack’ for a hassle-free subscription modification, among other capabilities. “

"At Dish TV, we are committed to offering an exceptional entertainment experience to our valued subscribers,” said Dish TV CEO  Manoj Dobhal.  “As we strive to deliver best-in-class services, we recognize the continuous need to enhance user convenience, resulting in the launch of the voice search feature unique feature to make entertainment easily accessible and enjoyable. This feature will certainly redefine the distribution industry’s approach to user-friendliness.”

The voice search feature is the latest enhancement which, the service provider says, will reinforce MyDishTV app's status as the preferred choice for viewers by offering comprehensive account management capabilities with the added convenience of voice commands.